Case Research: LUBUS Company’s Shoppers Save 50-90% by Migrating to WordPress.com

Govt Abstract

LUBUS, a improvement company specializing in WordPress and Laravel, confronted challenges with variable internet hosting prices and upkeep for his or her shoppers. They wanted an answer that supplied fastened prices, excessive efficiency, safe webhosting, and dependable service and help. LUBUS determined to check WordPress.com and, after witnessing constructive outcomes, confidently really helpful it to their shoppers.

The migration to WordPress.com led to quicker website load instances, improved stability throughout site visitors surges, and vital price financial savings of 50-90% for shoppers. This allowed LUBUS to focus on its core companies and supply a extra easy resolution to its shoppers with out the necessity for DevOps budgets or ongoing upkeep prices. WordPress.com supplied an all-in-one resolution, making certain a steady, safe, and cost-efficient expertise for LUBUS’s shoppers.

Introduction

We not too long ago spoke with Ajit Bohra, the Founder and WordPress Engineer of LUBUS, a improvement company specializing in WordPress and Laravel. LUBUS, established in 2008, creates high-quality web sites for shoppers in India and throughout the globe. They’ve expertise constructing all kinds of internet sites, together with healthcare, renewables, publishers, telecommunications, music information, on-line shops, and extra. 

Their dedication to delivering “pleasant options” in WordPress web site improvement led them to hunt an answer that gives their shoppers with:

An internet site with fastened prices and no arduous limits

A high-performance, safe webhosting platform

A number managed and maintained by WordPress consultants

Dependable service and help

LUBUS selected to check WordPress.com and, after witnessing constructive outcomes, confidently really helpful it to lots of their shoppers.

The LUBUS Story

LUBUS has a workforce of 12 WordPress designers and builders, serving 8 to 10 new shoppers yearly. About 60% of their shoppers retain LUBUS’s upkeep and consulting companies after the preliminary website improvement and launch.

Beforehand, they hosted shoppers on AWS (Amazon Internet Companies) and comparable cloud internet hosting companies. Whereas these options had been appropriate for shoppers who required extra advanced management, they offered difficulties for a lot of others.

The Challenges and Wants of Numerous WordPress Web site Shoppers

LUBUS aimed to supply the most effective service to their shoppers whereas retaining their workload targeted on core choices.

Steady Prices and Internet hosting

For a lot of shoppers, significantly these in rising markets or with smaller budgets, the variable billing prices of suppliers like AWS had been usually disruptive. These shoppers wanted to finances for actual prices with out sudden prices on the finish of a pricing interval. Some shoppers skilled massive site visitors spikes that both brought about their web sites to crash or resulted in elevated prices to cowl extra assets. Neither situation helps efficient progress and scaling.

Ajit Bohra, the LUBUS founder, shared an instance the place they migrated a heavy steel consumer’s web site to WordPress.com. When the band Metallica shared one of many consumer’s articles, the positioning effortlessly dealt with the site visitors surge with out incurring extra prices or experiencing any efficiency points.

Upkeep and Fear-Free Internet hosting

Within the absence of managed internet hosting, shoppers both needed to keep the surroundings themselves or pay LUBUS for upkeep. This additional time and value had been prohibitive to shoppers and diverted LUBUS from its main focus.

“We would have liked to maneuver away from DevOps and focus on our core companies. We looked for an easy resolution that shoppers may handle themselves with out DevOps budgets or ongoing upkeep prices. We aimed to supply shoppers with a dependable internet hosting service we may endorse with out hesitation, finally leading to glad shoppers. We discovered that service with WordPress.com,” defined Ajit Bohra, LUBUS founder.

Why LUBUS Selected to Migrate Shoppers to WordPress.com

Ajit and his workforce members usually attended WordCamps, the place they conversed with WordPress.com representatives. Finally, Ajit felt assured sufficient to trial WordPress.com with a finances consumer who needed to handle their website independently sooner or later. Components that contributed to his resolution to check WordPress.com included:

Eliminating safety issues for each LUBUS and the consumer

Eradicating worries about efficiency or velocity

The platform’s improvement by the identical workforce behind the open-source WordPress software

Shoppers feeling assured sufficient to handle their very own website, understanding they’re protected by Jetpack backups, exercise logs, and backed up by glorious WordPress.com help

Giving shoppers an possibility for a decrease and extra dependable price mannequin. 

The Migration Course of

LUBUS discovered the migration course of easy and cost-effective, considerably decreasing DevOps and upkeep bills.

As LUBUS migrated extra shoppers to WordPress.com, they continued to expertise easy, error-free migrations. Even in difficult conditions, the WordPress.com Happiness Engineers (help workforce) resolved points effectively, offering a constructive expertise for LUBUS.

The Outcomes: Velocity, Stability, and Value Financial savings

We had been wanting to study LUBUS’s ideas on their expertise with migrating shoppers’ websites to WordPress.com. Right here’s what we found.

Sooner Websites

Though LUBUS focuses on well-developed websites optimized for quick load instances, builders can’t management the server’s TTFB (Time to First Byte). TTFB measures the time it takes for the primary byte of the web page to load within the consumer’s browser, reflecting the server’s responsiveness. On common, LUBUS noticed a 60-70% enchancment in TTFB velocity after migrating websites to WordPress.com. This enchancment can imply the distinction between customers staying on the positioning or leaving resulting from frustration with load instances.

Stability

Some internet hosting suppliers hinder a consumer’s web site success and progress. When a website experiences a site visitors surge resulting from a profitable advertising and marketing or social marketing campaign, some hosts both fail to allocate the required assets to maintain the positioning operating or cost substantial charges for the additional assets. In each circumstances, the consumer’s potential positive aspects from the site visitors surge are negatively impacted.

LUBUS shoppers respect that WordPress.com goals to assist them succeed somewhat than penalize them for his or her success. With high-performance CPUs and automatic burst scaling, shoppers can belief that their websites will stand up to site visitors surges with out incurring extra prices.

Value Financial savings

LUBUS founder Ajit Bohra said, “Lots of our shoppers saved a substantial amount of cash, starting from 50% to over 90%, on internet hosting prices after shifting to WordPress.com. This vital financial savings presents an incredible increase for shoppers, particularly in international locations like India, or these with primary websites, blogs, webzines, mid-level site visitors eCommerce websites, and startups.”

The Finish End result

WordPress.com + Your Company = Glad Shoppers

WordPress net design and improvement companies are discovering the facility of WordPress.com internet hosting and the advantages it presents to their shoppers. With full-stack efficiency, strong safety, and developer-friendly options, WordPress.com gives companies with a platform they’ll confidently suggest to their shoppers. Uncover what we will do on your company.

On the lookout for a improvement company targeted on offering pleasant options to huge or small concepts? See how Lubus can assist you.