Why We’re Partnering With Perplexity

Considered one of our key values at Automattic is that entry to data, software program, and media is for everybody, not simply the gatekeepers. That’s why we’ve constructed our firm on the inspiration of open supply ideas. And it’s why we’ve determined to accomplice with Perplexity, an AI-powered reply engine that permits you to analysis on the internet like by no means earlier than. Consider it like a mashup of a search engine, on-line encyclopedia, and AI-powered dialog—a wholly new means of surfacing data. While you sort in a query, Perplexity searches the web for solutions in actual time and gives outcomes that embody footnotes, dwell updates, and hyperlinks to the unique supply. 

Being a part of Perplexity’s Publishing Companions Program implies that data from WordPress.com can now be included within the number of solutions which are served on Perplexity’s “Maintain Exploring” part on their Uncover pages. Which means your articles might be included of their search index and your articles may be surfaced as a solution on their reply engine and Uncover feed. In case your web site is referenced in a Perplexity search end result the place the corporate earns promoting income, you’ll be eligible for income share.   

Right here’s an instance of the way it may look:

Perplexity is partnering with choose media shops like TIME, Der Spiegel, Fortune, The Texas Tribune, and Entrepreneur. WordPress.com’s community of unimaginable content material creators makes us a fascinating accomplice for a cutting-edge reply engine. Along with the income share, the partnership affords an awesome alternative to drive site visitors to your web site. 

We’ll share extra particulars of the way it works as this partnership evolves, together with how we’ll be distributing revenue-share funds to these whose content material qualifies. If you wish to decide out, we already provide the flexibility to decide out of content material sharing. And bear in mind: We’re at all times experimenting. Constructing relationships with AI firms permits us to advocate on behalf of our prospects; if we decide that the partnership isn’t an ideal match or doesn’t serve you, we’ll reevaluate what we’re doing, in order that we keep true to our mission. 

The primary line of our firm’s creed is “I’ll by no means cease studying.” That’s the spirit through which we’re exploring our partnership with Perplexity. If this works out the best way we hope it can, each side win—an thrilling new reply engine can have a large pool of high quality content material to serve individuals, and also you’ll get to share within the success of their platform.